Fratres

Digital Products & Engineering

Corporate Website Development

We build corporate websites your own team can keep current, that load fast on real phones, and that search engines read without guesswork.

The problem

Our website went stale within months, and every small edit still waits on a developer.

A corporate site usually gets handed over as a finished object. Then the business moves: a new service line, a second language. If the structure can't absorb that, every update becomes a ticket.

People blame the design and order a redesign, yet the design was rarely the cause. What's missing is a content model: where each fact lives, which templates it feeds, who signs it off.

Slow pages get misdiagnosed too. Hosting takes the heat while the weight comes from oversized images and years of forgotten tags.

You may recognize this

  • Changing a phone number requires a ticket.
  • Search Console marks mobile URLs as poor on Core Web Vitals.
  • Tag Manager still fires scripts for campaigns that ended long ago.

How we work

  1. Inventory and content model

    We audit every URL, merge duplicates, and define content types such as service, person, and case. Templates follow from that model.

  2. Editorial setup

    The CMS gets editor and approver roles, draft previews, and paired Turkish and English entries. A constrained block library keeps pages on brand.

  3. Performance budget

    Each template gets LCP, INP, and CLS targets, plus limits on images, fonts, and third-party scripts. Build checks flag a breach before production.

  4. Search and launch

    We prepare the redirect map, hreflang, sitemaps, and structured data, connect forms with KVKK notices to named owners, and cut over from staging with a rollback plan.

What we deliver

  • Content model and template map
  • CMS with roles and approval workflow
  • Component library and page templates
  • Core Web Vitals budget per template
  • Redirect map and structured data
  • Editor handbook

How we measure

  • Field LCP, INP, and CLS, because lab scores miss what real devices experience.
  • Time from request to live page, which shows whether your team owns the site.
  • Qualified inquiries per service page, which separates useful traffic from noise.

An engineering firm going international

Illustrative scenario: An engineering firm starts bidding abroad and finds its English site far behind the Turkish one. Projects are modeled as one record with two language versions, so a missing translation shows before publishing. The marketing lead adds finished projects without a developer.

Common questions

Should we use WordPress or a headless CMS?

That depends more on your team than on technology. WordPress often suits a small team with few content types. Headless earns its cost with strict performance targets, many languages, or several channels.

Will we lose search traffic at launch?

Short-term movement is normal. Serious losses trace back to unmapped URLs or deleted content, so we test every 301 on staging and crawl before and after launch.

What takes the longest?

Usually content and approvals. Copy from several departments rarely arrives on time, so each content type gets an owner and a date at the start.

Before we work together, let's think together.

Requests are answered by the founder.